Abbie Greer, Ohio State ATI student, is among 12 college students selected by the Pork Checkoff to represent the #RealPigFarming Student Social Forces team this year. Candidates, from across the United States, were selected based on their involvement in the pork industry and their strong communication skills. The team will be active July through December.
“Social media is ingrained in young people’s lives,” said Claire Masker, communications director for the Pork Checkoff. “It’s an easy tool for them to use in sharing their insights and inspiration about an industry that they are so proud to be a part of. With so many diverse social media channels available to them, they each have an opportunity to share their passion for pig farming with their followers.”
“Consumers continue to have questions about how pigs are raised, and pig farmers know the answers better than anyone else,” she said. “The Pork Checkoff’s social media outreach program helps real farmers share their real stories with consumers through #RealPigFarming.”
The hashtag before RealPigFarming helps people search social media posts with the same phrase, making it easier for them to follow conversations.
“The social forces team will be encouraged to use #RealPigFarming as advocates for the pork industry,” Masker says. “While serving on this team, the students will be able to improve their communications skills and expand their professional network within the industry.”